What Were They Thinking? :marketing lessons you can learn from products that flopped

Type
Book
Authors
Robert M. McMath ( Thom Forbes )
 
ISBN 13
9780812932034 
Category
 
Publication Year
1998 
Publisher
Filipinas Heritage Library, Philippines 
Pages
240 
Number of Copies
1 
Accession‎ No Call No Availability
366   Yes

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